{"id":228,"date":"2019-02-27T17:42:07","date_gmt":"2019-02-27T14:42:07","guid":{"rendered":"https:\/\/www.acwistanbul.com\/blog\/?p=228"},"modified":"2021-04-05T16:33:40","modified_gmt":"2021-04-05T13:33:40","slug":"seo-nedir-seo-calismalari","status":"publish","type":"post","link":"https:\/\/www.acwistanbul.com\/blog\/seo-nedir-seo-calismalari\/","title":{"rendered":"SEO Nedir? Seo \u00c7al\u0131\u015fmalar\u0131"},"content":{"rendered":"<p>SEO T\u00fcrk\u00e7e anlam\u0131; arama motoru optimizasyonu \u0130ngilizce a\u00e7\u0131l\u0131m\u0131 \u201c<strong>Search Engine Optimization<\/strong>\u201d kelimelerin ba\u015f harflerinden meydana gelir.\u00a0 Arama motorunda sayfalar\u0131n ya da sitelerin yukar\u0131 s\u0131ralara \u00e7\u0131kar\u0131lmas\u0131na yap\u0131lan \u00e7al\u0131\u015fmalar\u0131 kapsamaktad\u0131r. SEO \u00e7al\u0131\u015fmalar\u0131 son derece \u00f6nemlidir ve son y\u0131llarda \u00e7o\u011fu site SEO \u00e7al\u0131\u015fmalar\u0131na a\u011f\u0131rl\u0131k vermi\u015ftir.<\/p>\n<p><strong>SEO<\/strong><\/p>\n<p>SEO\u2019nun as\u0131l amac\u0131, a\u00e7\u0131l\u0131m\u0131 gere\u011fiyle \u201cSearch Engine Optimization\u201d yani Arama Motorlar\u0131nda yukar\u0131 yerlerde listelenmektir. Bu gaye de, sitelerde yer almakta olan bilgi, hizmet durumu veya sat\u0131\u015f platformlar\u0131n daha \u00e7ok ilgili olan kitleye ula\u015ft\u0131r\u0131lmas\u0131n\u0131 sa\u011flamakt\u0131r.<\/p>\n<p>SEO, sitelerin normal y\u00f6ntemlerle g\u00f6remeyece\u011fi web pop\u00fclerli\u011fine. normal g\u00f6r\u00fcnen teknikler kullan\u0131larak pop\u00fclerli\u011fe ula\u015fma y\u00f6ntemidir. Bu pop\u00fclerli\u011fin yan\u0131 s\u0131ras\u0131nda\u00a0 Google s\u0131ralamas\u0131nda art\u0131\u015f\u0131 da beraberinde getirmektedir. SEO internet reklamc\u0131l\u0131\u011f\u0131n\u0131n en sayg\u0131nl\u0131 ve kazanc\u0131 \u00e7ok y\u00fcksek pazarlama stratejisidir.<\/p>\n<p><strong>\u0130nternet Reklam\u0131<\/strong><\/p>\n<p>Pop\u00fclarite s\u00f6zc\u00fc\u011f\u00fc web ortam\u0131 i\u00e7in \u00fcnl\u00fc olmak s\u00f6zc\u00fc\u011f\u00fc ile ifade edebiliriz. Google da yukar\u0131 yerlerde listelenmek en kazan\u00e7l\u0131 reklam \u00e7e\u015fididir. Lakin yukar\u0131 yerlerde listelenmek, esas\u0131nda reklam yapmakla olmaktad\u0131r. \u00d6zetle sitenizi me\u015fhur hale getirmek i\u00e7in yap\u0131lan b\u00fct\u00fcn tan\u0131t\u0131m ve reklamlar\u0131n neticeleri olarak sitenizi yukar\u0131 yerlere y\u00fckseltmektedir.<\/p>\n<p>Google, bir sitenin \u00fcnl\u00fc olmaya ba\u015flad\u0131\u011f\u0131n\u0131, sayfay\u0131 ziyaret edenlerinin say\u0131s\u0131n\u0131n d\u00fczenli bir \u015fekilde art\u0131\u015f\u0131ndan ve site \u00fczerine bilgilendirme ve link payla\u015f\u0131mlar\u0131ndan \u00f6\u011frenmektedir. Bu say\u0131lar\u0131n say\u0131s\u0131 \u00e7o\u011fald\u0131k\u00e7a sitenin me\u015fhur olmas\u0131 daha do\u011fal bir yap\u0131ya ula\u015f\u0131r.<\/p>\n<p>Bir sitenin me\u015fhurlu\u011fu, faaliyete ba\u015flad\u0131\u011f\u0131 andan itibaren hesaba katarak geli\u015fimi de\u011ferlendirilir ve arama motoru neticelerine do\u011frudan tesir eder.<\/p>\n<p><strong>SEO Nas\u0131l Yap\u0131l\u0131r?\u00a0<\/strong><\/p>\n<p>SEO do\u011fall\u0131k \u00e7al\u0131\u015fmalar\u0131ndaki anahtar s\u00f6zc\u00fc\u011f\u00fcd\u00fcr. Google\u2019\u0131n y\u00fckseltme politikas\u0131 do\u011fal bir me\u015fhur olma temeline dayanmaktad\u0131r. Bu do\u011fal me\u015fhur olma anlay\u0131\u015f\u0131 i\u00e7erisinde suni vaziyetler anla\u015f\u0131l\u0131r ve hesaba kat\u0131lmazlar. Bu suni \u00e7al\u0131\u015fmalar\u0131n say\u0131ca \u00e7ok olmas\u0131 hesaba kat\u0131lmamas\u0131n\u0131n yan\u0131 s\u0131ra negatif olarak hesaba kat\u0131l\u0131r ve s\u0131ralamaya bu negatif olarak tesir eder.<\/p>\n<p><strong>SEO \u00c7al\u0131\u015fmalar\u0131<\/strong><\/p>\n<p>Sitedeki bir makalenin bloglar, formlar ve sosyal medya hesaplar\u0131 gibi SEO\u2019 ya yard\u0131m sa\u011flayan platformlarda payla\u015f\u0131lmas\u0131, kullan\u0131c\u0131 profili ile yap\u0131l\u0131yormu\u015f g\u00f6r\u00fcn\u00fcm\u00fc ta\u015f\u0131mal\u0131 ve sitelerin kullan\u0131c\u0131ya hakikaten bilgi veren, hizmet eden yararl\u0131 siteler oldu\u011fu fikri olu\u015fturulmal\u0131d\u0131r. Do\u011fall\u0131\u011f\u0131 idrak etmenin en temelini olu\u015fturan \u00e7ok \u00f6nemli hususiyet \u00e7e\u015fitlili\u011fin fazla olmas\u0131d\u0131r.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>SEO T\u00fcrk\u00e7e anlam\u0131; arama motoru optimizasyonu \u0130ngilizce a\u00e7\u0131l\u0131m\u0131 \u201cSearch Engine Optimization\u201d kelimelerin ba\u015f harflerinden meydana gelir.\u00a0 Arama motorunda sayfalar\u0131n ya da sitelerin yukar\u0131 s\u0131ralara \u00e7\u0131kar\u0131lmas\u0131na yap\u0131lan \u00e7al\u0131\u015fmalar\u0131 kapsamaktad\u0131r. SEO \u00e7al\u0131\u015fmalar\u0131 son derece \u00f6nemlidir ve son y\u0131llarda \u00e7o\u011fu site SEO \u00e7al\u0131\u015fmalar\u0131na a\u011f\u0131rl\u0131k vermi\u015ftir. SEO SEO\u2019nun as\u0131l amac\u0131, a\u00e7\u0131l\u0131m\u0131 gere\u011fiyle \u201cSearch Engine Optimization\u201d yani Arama Motorlar\u0131nda yukar\u0131 [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":462,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[52],"tags":[],"class_list":["post-228","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-seo"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v21.5 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>SEO Nedir? Seo \u00c7al\u0131\u015fmalar\u0131 - Bu Blog, ACW \u0130STANBUL REKLAM AJANSI Resmi Yay\u0131n Organ\u0131d\u0131r.<\/title>\n<meta name=\"description\" content=\"Arama motoru optimizasyonu anlam\u0131na gelen SEO, olduk\u00e7a \u00f6nemlidir. 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